The Foundations
what you need to build your brand—and your online home.
A polished brand is only part of the story. The Startup combines our Brand Foundations package with a professionally designed five-page Showit website from our design library, giving you everything you need to confidently launch your business and start booking clients.
Launch with a cohesive brand and website that work together to build trust from the very first click.
The Foundations is perfect for you if...
Your Foundation Starts Here
Because your first impression shouldn't stop at your logo.
You can have the most beautiful branding in the world, but if there's nowhere for people to learn about you, explore your work, or inquire with confidence, you're leaving opportunities behind.
The Foundations gives your business both—a cohesive brand and a website that works together from day one.
What's Included
everything you need to launch with confidence
Brand Discovery Questionnaire
A guided questionnaire that helps us design with clarity and intention from day one.
Brand Beginings
A simplified version of our custom branding experience, complete with a primary logo, submark, curated color palette, typography, and brand guidelines.
2 rounds of brand revisions
Two opportunities to fine-tune the direction before final files are delivered.
5-page Showit Website
A professionally designed website created from our curated design library with the essential pages to confidently launch your business(No blog).
Mobile Optimization
Your website is thoughtfully optimized to look beautiful on desktop, tablet, and mobile devices.
Website Tutorials
Easy-to-follow tutorials show you how to confidently update and manage your website after launch.
Launch Support
We'll make sure everything is in place so your website launches smoothly and confidently.
You'll walk away with a cohesive visual identity and a website that's uniquely yours—without paying for pages or features you don't need yet.
✔ A cohesive visual identity that builds trust
✔ A website that works as hard as you do
✔ A clear, confident place to send every potential client
✔ A consistent look across your website, social media, and print
✔ The tools you need to launch your next chapter with confidence
What else you'll get...
The Investment
Perfect for new and growing businesses, The Foundations pairs a professional brand with a thoughtfully designed website so you can confidently step into your next chapter.
Timeline: 8 weeks Weeks
" The website they designed SKY ROCKETED my business and helped me attract and connect with my ideal clients "
The cherry on top - she is an incredible successful business owner, artist and simply a delightful, positive person to work with. There is no one like Foil and Ink and they are my go to designers for life.
rachael koscica photography
"They took the time to hold my hand, so to speak, through this whole process. "
They made this very overwhelming process feel easy! Their work is creative and beautiful. I'm so happy with how my branding and website turned out! I would recommend them to everyone!
Beth-Teton Flower farm
"Working with Foil & Ink was one of the most impactful investments I’ve made in my business."
Their ability to translate abstract ideas into something strategic, refined, and deeply intentional is unmatched. Every detail, from typography to tone to overall visual restraint, was handled with such care. The final brand and website feel elevated, cohesive, and completely authentic to me.
Abbie-ABbie meister design
"I absolutely LOVED the final result. I had received 10 new inquiries right after launching"
Everything was so streamlined from start to finish. I'm so glad I spent the extra money because the guidance from Jacki and her team was more than worth it! I know that if I ever plan to rebrand that I will come right back to her!
Yvonne-Perfectly planned events
"They listened to me, helped me push the boundary of creativity in my own mind and turned my words into a brand."
They took things that matter to me most and put it on a screen. I'm absolutely blown away by all of it and I enjoyed the process so much that I almost wish I could do it all over again!! 100/10 stars, highly recomment!
lauren- Lauren victoria photography
"The final result has given me so much confidence in how I present my work and my business."
Since the rebrand and website launch, I’ve noticed a real shift in the type of couples reaching out to me. It’s been encouraging to see how the refreshed identity naturally draws in clients who connect with my style and approach, which has had a meaningful impact on my business overall.
Fernando-Fernpep films
Is copywriting included?
No, not for this collection. We provide a guided copywriting questionnaire that makes it easy to write the content for each page of your website. If you'd rather have it professionally written, copywriting is available as an add-on.
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What pages are included?
Your website includes five essential pages: Home, About, Services, Portfolio, and Contact. Additional pages can always be added as your business grows.
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Is this a fully custom website?
Not quite. Your website is thoughtfully curated from our exclusive library of proven layouts and customized to reflect your brand, content, and business. This approach allows us to create a beautiful, professional website with a faster turnaround and a more approachable investment.
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Do you offer payment plans for The Start-Up?
Yes — you can pay in full, or split it into 2 payments of $3,400 or 3 payments of $2,267
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We've got answers.
You've got questions.
Does this include SEO?
Yes. We include foundational simple SEO setup, including page titles, meta descriptions, image optimization, organizing Showit header/text tags, structuring content Hierarchy and basic search engine settings to help your website launch on the right foot.
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Can I add a blog later?
Absolutely. Your website is built to grow with your business, and a blog or additional pages can be added whenever you're ready.
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Is this the Start-Up the right collection for me?
The Startup is perfect for new and growing businesses that need a professional brand and website without the complexity of a fully custom website experience. If you're looking for advanced functionality, professional copywriting, or a larger website, we'd recommend our Signature Website Collection instead.
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How long does the Start-Up process take?
Most Startup projects are completed within 8–10 weeks. Our team follows a carefully planned timeline to ensure every project stays on schedule. Timely feedback and content are essential, and missed deadlines may result in project postponement or late fees outlined in your agreement.